FLOAT AWAY

An interactive Virtual Reality experience that takes you to a place far away from all the stress and chaos of life. This project was presented during the 'X = festival'; a creative convention in Utrecht, where many people have tried it.

KIDIYO

A new reward system in the application for Kidiyo based on UX and psychological research. We mainly focused on extending the duration of playing time but also made sure our concepts would be easy to integrate in the existing software.

CJIB Budgetcoach

An new service design addition for people with problametic debts. I worked as a one-man-UX-team mapping the complex debtors ecosystem so problematic debts could be prevented increasing the financial capabilities of users.

MEDIA HACK DAY

Implementing the corporate identity to generate a look and feel for the event in various promotional products and online content. I also made sure the look and feel could be maintained for future Media Hack Days by designing a corporate identity guideline manual.

HUIZE VAN DER HEIJDEN

Sometimes you just want to make something without a client, specific target audience or because you are getting paid. Sometimes you just want to design for fun. With this personal project I created an corporate identity for the student flat I moved into.

Skillmapp

A concept application that I, as a part of a research team, developed for the Hogeschool Utrecht. The HU asked us to develop a concept for a digital learning environment in which students and teachers could keep up with the progression of professional skills (soft skills).

CORTI

A branding project realised in 8 weeks. I wanted to expose the consequences of too little sleep and increased cortisol levels in people. It was important to me that it did not become a marketing campaign because the message would not be sustainable for a longer period of time.